Michelin has won a five-year tyre management contract with Wincanton, the largest British logistics firm, representing a big coup for the market leader.
Michelin Win Wincanton Contract
The agreement was secured following a tender and will see the core Wincanton-liveried fleet – around 2,500 assets – switch to a Michelin New and Remix policy. The independently verified fuel efficiency of Michelin’s tyres proved key to securing the change in procurement strategy.
Carl Hanson, Group Procurement and Fleet Director at Wincanton, says: “We considered proposals from a number of tyre manufacturers and service providers, but Michelin gave us the confidence of offering a premium fitment, expert tyre management and the added value of a product which would save us fuel.
“Reducing carbon emissions is key to our environmental policy; switching to Michelin across our trucks and trailers supports this.”
The Michelin Effitires contract covers a multi-site fleet of predominantly 44-tonne tractor units and trailers, used for everything from general haulage to fuel tanker, container, milk collection and construction applications. Michelin will select tyres specific to each mission, including fitments from its fuel-saving X Line Energy and new X Multi Energy ranges.
Andrew French, Michelin’s Director of Services and Solutions for the UK, Ireland and Nordics, explains: “From our first meetings together, Wincanton were clear they wanted a strategic-level supplier to support their long term goals, offering flexibility, innovation and proactivity.
As part of the new contract, Michelin is fitting vehicles with its new Michelin Wheel Safe technology – to demonstrate how a full-vehicle tyre pressure management system (TPMS) can help to achieve greater fuel savings.
