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New Michelin Effitires Deal Just the Ticket for Bus Operator Rotala

Michelin Effitires Deal
Continued confidence in the product and a shared focus on sustainable transport has seen Rotala sign a new five-year Effitires contract with the Michelin Services and Solutions team. 

Rotala Opts for Michelin Effitires for Bus Fleets 

The deal will cover the public transport operator’s 650-strong fleet of single and double decker buses, as well as 50 minibuses – working across Rotala’s four subsidiary bus operations: Diamond Bus, Diamond Bus North West, Hallmark Connections and Preston Bus. 

Michelin has been the company’s exclusive tyre supplier since 2016, deliv...

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