During the recent IAA Commercial Vehicle exhibition in Hanover, Germany, Bridgestone introduced two key new products for the truck and bus sector, the new Ecopia H002 range of fuel-efficient tyres, and FleetPulse – a combination of a mobile app, a centralised website and a tyre pressure monitoring system. During the show we had the opportunity to talk to Maurizio Stecco, who is Bridgestone’s General Manager – Commercial Product Planning for the company’s Europe region. We wanted to find out more about the planning process that Bridgestone had implemented in developing these two new pro...
–
