The new agricultural and forestry tyres from CEAT Specialty make their debut at Italy’s EIMA 2024, Hall 35, Stand C6, featuring designs that enhance productivity, sustainability, and durability.
CEAT Specialty Introduces Innovative Products for Agricultural and Forestry Sectors at EIMA 2024
CEAT Specialty unveils its new range of innovative agricultural and forestry tyres at EIMA 2024, Italy’s leading agricultural exhibition. From November 6 to 10, EIMA 2024 provides a global platform for CEAT Specialty to showcase its innovative tyres. Designed to enhance productivity, sustainability, and durability across diverse agricultural applications.
The lineup includes Farmax R65 X3, a tyre engineered to deliver optimal traction and stability across multiple terrains, ensuring safety and efficiency in demanding agricultural settings. The CEAT Specialty Logger XL, created for rugged forestry work, has a reinforced tread for maximum durability and self-cleaning capabilities. Agricultural Tracks and Sustainmax are also highlighted at the show, offering soil-protective technology and eco-friendly materials to support sustainable agriculture practices.
Italy Key to CEAT Specialty’s Mission
The Italian market remains central to CEAT Specialty’s mission, with products tailored to the country’s unique farming landscape. In fact, the company began in Turin, Italy, founded in 1924. This historical connection has, therefore, shaped its commitment to delivering high-quality products and services specifically tailored to the unique demands of Italian farmers and agricultural machinery.
Its growth extends beyond Europe and is supported by its advanced manufacturing plant in Ambernath, India. The plant produces high-quality agricultural tyres for markets worldwide, emphasising the specific needs of local markets. The Ambernath facility upholds standards of excellence, safety, and environmental stewardship.
Discover CEAT Specialty’s Agri Tyre Innovations at EIMA 2024
“Our participation at EIMA highlights CEAT Specialty’s commitment to making advanced technology for the agricultural industry accessible worldwide,” said Amit Tolani, CEO of CEAT Specialty.
“Italy is one of our key markets, deeply significant to us as CEAT’s inception began here nearly a century ago. We’re proud to support Italian farmers and businesses by delivering solutions that drive productivity, sustainability, and operational ease.”
EIMA attendees are invited to explore the latest advancements in agricultural tyre technology at Hall 35, Stand C6. Additionally, this year’s interactive booth experience will allow visitors to connect with experts and easily learn about CEAT’s range. Moreover, they will discover the tangible benefits these innovative products bring to farming operations across Italy and worldwide.
