Magna Tyres announced an exclusive partnership with Norgesdekk, a Norwegian tyre distributor. This strategic collaboration will see Norgesdekk become the exclusive distributor of Magna Tyres products throughout Norway, strengthening the availability of Magna Tyres in the Norwegian market.
Global Expansion Strategy
With this partnership, Magna Tyres continues its ambitious global expansion strategy, reinforcing its presence in the Scandinavian region by leveraging Norgesdekk’s extensive distribution network and local market expertise. Norgesdekk is well-established as a trusted distributor of high-quality tyres for a wide range of industries, including construction, mining, port handling and agriculture. This partnership will ensure that Norwegian customers have direct access to Magna’s full range of OTR and industrial tyres.
Hein de Wind, Commercial Director of Magna Tyres, expressed his excitement about the new partnership: “We are very pleased with our new partnership with Norgesdekk. Through this cooperation, we can serve more customers in the OTR segment specifically in the Scandinavian region. In our search for new partners, we always look for those companies that have the same corporate values as we have, such as Flexibility but foremost a true customer-first mentality. With Norgesdekk we have found such a partner that embraces these values as we do.”
Lars Skår, Product Manager at Norgesdekk, commented: “We are happy and proud to become the official importer of the products of Magna Tyres Group, and we see that the company is very innovative, and delivers modern tyres up to premium quality at a significantly lower price.”
With the exclusive partnership now in place, customers across Norway can expect improved access to Magna Tyres’ wide range of OTR and industrial tyres, alongside exceptional customer service and after-sales support from Norgesdekk.
This partnership signifies a new chapter in Magna Tyres’ growth in the Norwegian market and further strengthens the company’s position as a leading tyre manufacturer in Europe and beyond.