Goodyear announces its participation in IAA Transportation 2024, the leading international platform for logistics, commercial vehicles, and the transport sector, held in Hannover from September 17th to 22nd, 2024. Visitors can find Goodyear in Hall 21, Stand B38.
Goodyear to Highlight Advanced Fleet Mobility Solutions at IAA Transportation 2024
At this prestigious event, Goodyear will present its comprehensive Goodyear Total Mobility end-to-end solution to enhance fleet efficiency and competitiveness and support fleets in targeting their sustainability goals. Attendees will have the opportunity to explore a range of innovative products, services, and mobility solutions that underscore Goodyear’s commitment to supporting transport fleets in the ever-evolving logistics landscape.
Presenting Tires-As-a-Service
In addition to its established solutions, Goodyear will introduce its recently launched Tires-As-a-Service offering. Designed to reduce the total cost of ownership, this subscription-based solution helps fleets save time and money by outsourcing tyre management, leading to increased uptime and reduced vehicle breakdowns. Ensuring fleets operate efficiently, the Tires-As-a-Service offering allows Goodyear to manage end-to-end tyre service on behalf of and for the benefit of its customers.
Targeting Sustainability Without Compromising Performance
At IAA Transportation, Goodyear aims to demonstrate that transport fleets’ sustainability goals can be maintained while driving performance. Goodyear will showcase how sustainability and high performance can be integrated targets through its comprehensive mobility solutions.
Goodyear’s expert team will be on hand to provide in-depth insights into how their solutions can address the unique needs of different transportation companies.
Visitors to the Goodyear stand will have the chance to experience first-hand the benefits of Goodyear Total Mobility. Through interactive displays and direct engagement with Goodyear experts, attendees will gain valuable insights into how Goodyear’s solutions can drive efficiency and sustainability goals for their fleets.
Maciej Szymański, Director of Marketing Commercial Europe, Goodyear, commented: “We are thrilled to exhibit at IAA Transportation 2024. This event offers a prime opportunity to showcase Goodyear’s comprehensive suite of products and solutions that form the Goodyear Total Mobility ecosystem. Our central location at the show allows us to highlight how our innovative solutions can help fleets become more efficient, competitive, and maintaining their sustainability targets.”
